The new paradigm in music licensing
NPREX is a marketplace for direct licensing transactions in the music performing rights industry. A transaction in NPREX has two stages: before and after music usage.
During the first stage, the broadcaster agrees to pay a fee in the future in exchange for permission to perform music of the rights holder. The fee may be a fixed fee or a variable fee. If the fee is variable, then the broadcaster will agree to pay an amount determined by the NPREX Pricing Algorithm, based in part on the NPREX Price Parameter, a measure of the rights holder’s bargaining power. The agreeable broadcaster will receive a license.
During the second stage, the NPREX Pricing Algorithm will generate a range of acceptable prices based on actual music performance data and the agreed upon Pricing Parameters. The parties to a transaction will negotiate a price within the acceptable price range. Once an agreement is reached, NPREX will handle the funds transfer through the NPREX clearing house. Writers, Publishers, Artists and Labels will pay pennies on the dollar for this service, which will usher in a renaissance in the performing rights industry.
The future of the troubled music performing rights industry is not its past. The future of the industry is NPREX.